More bristles, better cleaning. Removes plaque from hard to reach places. We believe that the Hard to Reach Places are worth reaching for. No matter what your dreams are, Reach gives you the confidence to reach for them. Reach Advanced Design is scientifically designed with an angled neck to remove plaque from Hard to Reach Places. 1. Reach Tip effectively cleans hard-to-reach places in the back of your mouth. 2. Multi-level bristles and scrubbing zones for +15% more cleaning power to remove plaque and stains. 3. Tongue cleaner removes bad breath causing bacteria for an advanced clean. 4. Angled neck and tapered head reach back behind teeth further (vs. a standard toothbrush based on lab data). 5. Ergonomic rubber grip for easy hold and control.